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This website had the following in the site, "Let us find the best flight for you." We analyzed that the web page stated " We list flights from all leading flight operators to Bulgaria from the UK and Ireland." It also stated " Stay in the Clara Hotel Bulgaria. Special offers FLIGHT ONLY from 398 Euros pp - Includes return flights from Dublin. Special offers FLIGHT ONLY from 398 Euros pp - Includes return flights from Dublin. 3 Major Cultural Events to Look Forward to in Bulgaria this July. Have you booked your flight to Bulgaria from Ireland yet?." The header had Flight and Hotel as the highest ranking search term. It was followed by Book Flights Bulgaria, Bulgaria Flights, and Package Deal which isn't as ranked as highly as Flight and Hotel. The next words they uses is FlightsBulgaria.com. bulgaria flights was also included and will not be seen by web engines.